Moët & Chandon
Jan, 2016


On Sunday 10th January 2016, Moët & Chandon, the Champagne of success and glamour since 1743, celebrated Hollywood’s leading filmmakers and brightest stars as the official champagne of the Golden Globe Awards for the 25th year.  Moët & Chandon and celebrities toasted the 73rd Annual Golden Globe Awards with over 1,500 Mini Moët, 125 cases of Moët & Chandon Grand Vintage 2004 and Moët Rosé Impérial magnums and 500 cocktails featuring the iconic Moët Impérial.


On the red carpet, celebrities including Kate Hudson,  Live Schrieber, Laverne Cox, Uzo Aduba, Eddie Redmayne, Amy Schumer, Gina Rodriguez, Jennifer Lawrence, Viola Davis, Sam Smith, Eva Longoria, Olivia Wilde, Jason Sudeikis, Jussie Smollett, Bryan Cranston, Olivia Palermo, Wiz Kalifa, Regina King and Instagram star Kristina Bazan joined Moët & Chandon for its beloved philanthropic initiative, “Toast for a Cause.”


A red carpet staple for many Hollywood A-listers, “Toast for a Cause” invited Golden Globes nominees and celebrities on the red carpet to raise a toast with Mini Moët for which Moët & Chandon donated $1,000 to the celebrity’s charity of choice in his/her name. As a result, Moët & Chandon donated to charities such as MDS for ALS, Art of Elysium, I have a Dream Foundation, Trans Tech, Place Called Home, Global Citizen and many more. New to the program this year, Moët & Chandon donated another $1,000 to a fund supporting aspiring young film makers via the inaugural Moët Moment Film Festival.

This year, Moët & Chandon also served the Moët Ruby Red cocktail to guests in the VIP lounge, the official cocktail of the Golden Globes created by renowned mixologist Karen Grill. A modern take on the French 75, the Moët Ruby Red’s raspberry, citrus and tarragon shrub give both a tart kick and ruby red coloring, and is topped with Moët Impérial. Moët & Chandon also debuted a custom Golden Globes Mini Moët Champagne Caddy on this year’s carpet, equipped with the Mini Moët that stars sipped on the red carpet.


After the Globes concluded, Moët & Chandon feted the winners at the Weinstein after party. Guests sipped on Mini Moëts delivered through a specially designed champagne vending machine.

Tags : Events, Cinema
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